The Betsson One Event kicked off this morning with Ulrik Bengtsson’s opening speech. Ulrik thanked all Betsson employees for a spectacular 3 years. Since Ulrik joined the Group in 2012, the company developed into a truly customer centric company
"Betsson is stronger than ever" Ulrik Bengtsson
The Group has come on in leaps and bounds since Ulrik joined and focused the strategy on the customer experience. The whole team embraced the strategy and today the Group has shown spectacular growth, turning Betsson into one of the most profitable gaming companies in the world.Ulrik said he was very proud of the Betsson team's achievements and expressed his gratitude; showing a slide full of stars each representing a member of the group's team.
"In my book you are all superstars" Ulrik Bengtsson[addressing the Betsson Team at the Betsson ONE Event opening June 3rd 2015] Ulrik was followed by Magnus Silfverberg CEO of Betsson AB. Unfortunately Magnus will be leaving the Group soon for another CEO job, however he said that his belief and admiration for the Betsson Group remain unchanged.
"I believe Betsson is by far the best gaming company in the world"... "I leave this Company in top shape" Magnus SilfverbergThe two CEO's were followed by Andy Mihailop a digital marketing specialist from Google flown out for the occasion to address the team members about the future of technology and later participate in a panel discussion with Jesper Svensson, Stefan Nordin, Steven Pimblett and Patrik Oqvist from the Betsson Group to discuss the future of Digital within the realms of the Group. The last talk was about the Customer Experience and was delivered by CX specialist and TedX speaker Martin Dowson. The morning ended with a light lunch while everyone prepared for the afternoon Team Building event happening soon in Valletta.