Betsson.com scooped two top awards at the Gaming App Awards on Friday evening for the Betsson Jackpot App.
The event saw Betsson.com walk away with the “App of The Year” and “Best Slots Game App”.
The Gaming App Awards organised by the International Gaming Awards were held at the Jumeirah Carlton Tower hotel in central London.
President and CEO of Betsson AB, Ulrik Bengtsson, said that, “it is great to see Betsson continue to lead the way when it comes to innovation and creating great customer experiences.”
Fredrik Axelsson, Managing Director of Betsson.com said, “we are incredibly proud that our industry unique Jackpot app have been recognised internationally. It’s an amazing achievement and marks a tremendous milestone for Betsson’s mobile driven strategy.
Providing an exceptional customer experience is what drives Betsson and is at the heart of what the company does. Richard Smith, Head of Mobile at Betsson Group, said that “winning the award recognises the great work our whole team put in releasing an App based on what we felt was gap in the market for our players.
Customers wanted a simple, clean portal to find and play the biggest jackpot games. We created the Jackpot App, which does exactly what it says. Only jackpot games, and the biggest jackpots first.
Also we have provided transparency to the customer in the form of statistics, showing when the next big jackpot could drop based on historical stats.
All this was packaging in a true native App, which really provides the best user experience, and it was fantastic that all this was recognised to win not only Slots App of the year – but also App of Year.”